The race for same day delivery market dominance has many businesses scrambling to keep up with the competition. Companies such as FedEx, Amazon, and Deliv have stepped up their game in this arena and are working hard to iron out the logistics of country-wide, if not world-wide, expansion. Eyeing the lucrative potential of this market, Google quietly stepped onto the playing field last year. With a recent announcement, the company is shaking off its subtle entrance and venturing forth with eager intensity.
On May 4, Google announced the expansion of their same day delivery service called Google Shopping Express. Branching out from their San Francisco, CA, test site, the company revealed new test locations in Los Angeles and Manhattan. Customers within these areas will be able to order items from stores such as Costco, Staples, Target, Walgreens, and more for free for the first six months. The cost for delivery is $4.99 thereafter.
Google anticipates further expansion as the program progresses forward.
With consumers demanding faster delivery of items in an online shopping world, service providers are rushing to meet that demand in a cost effective way. Whether or not these ventures prove to be profitable remains to be seen.
Do you think the Postal Service could one day dominate the same day delivery industry?
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