QR Codes to Track Packages?


The continuing trend in digital diversion away from paper printing has impacted many aspects of business that would not have been believable just a decade ago. From an airplane ticket displayed on the screen of a smartphone to an e-mailed transaction receipt, more businesses are switching to paperless alternatives each year. With the trend toward increasing visibility in parcel shipments, could another form of digital enhancement be next on the agenda?

Quick Response (QR) codes are seemingly everywhere these days. Designed to direct a code reader application on a smartphone to a source of additional information online, QR codes offer a way for individuals to gain access to information that might not otherwise be possible in a limited physical space. If QR codes make it possible to learn greater details about products, services, and other interests, could they also be used to access scanning data?

After each parcel transaction, a receipt could offer a QR code link. Embedded with package tracking data, the QR code can direct an individual to the tracking scans associated with their package. This would eliminate the need to type in a company URL and a string of numbers to access package scans.

As advanced technology becomes more accessible to a greater number of individuals, companies that make use of available technology to stay connected with customers will find themselves with a competitive advantage over the competition.

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